Most business advise would start from telling you about the location and the amount of capital that you'll need, and they were for good reasons. Starting a softdrinks (and beer) dealership business, of course, is no exemption. But aside from the location and money, you'll also need a ton of patience, hardwork and a lot of network.
There are quite a number of articles out there on how to put up a Sari-sari store, but I haven't found one yet that actually contains practical and applicable know-hows on how to manage the business itself. I've been a customer, a “taga-bantay” (seller) and now, an owner myself. I've seen our store close, re-open, close and then re-open again, just to see it close again!
The story below was adapted from “ Book of Salamat ” ( Book of Thanks ) which originated here in the Philippines . The characters and the way it was told here will be different from its original version. The original version's characters were gardeners while the characters used in this story were businessmen , to provide readers a story that relates with today's trend.